Digital Davidson have just launched a new monitoring service which focuses on understanding how content is received, not only by people visiting your website, but by the search engines themselves, and how the way it’s presented impacts on the way it appears on the search engine results pages (SERPS).

We just published a post on our website highlighting 10 reasons why you should monitor your content on SERPS to promote this new service and explain some of the ways you can influence what happens after you publish your content.

Did you know for example that you can specify the text that appears on the SERPs for each piece of content on your site? And were you aware that there’s a free tool created by Google that let’s you monitor how this information is received and alerts you to errors? It’s clever stuff.

If you’re unhappy with the way your content is displayed on the SERPs, or want to chat about Google Analytics or our new monitoring service then please contact us for a free consultation.

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